Breakthrough Atlantic - 11 February 2013
Just like Halen Mon, Breakthrough Atlantic was an idea born out of the desire to do something great and to make something from nothing.
I have an image of Alison and David peering into the saucepan on the Aga and having that Eureka moment simultaneously. Nick Rees and I (Ed Curtis) had something of a coming together of ideas when peering into a glass of wine in February 2011.
Nick's wife Ellen had recently recovered from breast cancer and Nick was looking for a way of raising lots of money for the charity Breakthrough Breast Cancer, I suggested rowing the Atlantic. Nick asked lots of important questions about my idea to which I knew none of the answers. Undeterred I kept on suggesting the idea, I Knew Nick was keen he just needed more time to research and think. Three weeks later he called and said, “mate, let’s do it!”
We have wasted no time in building a strong campaign and we became the proud owners of a £33,000 Atlantic Rowing boat in May 2012. We felt it vital to have the boat to make our campaign credible to potential sponsors and took the brave decision to invest personally in the boat.
Our aims are very clear, we are setting out to raise £250,000 for Breakthrough Breast Cancer and have already collected over £30,000. Separately to this we also need to raise £75,000 to pay for the boat and the costs associated with taking part in the Talisker Whisky Atlantic Challenge. We are also aiming to break the 40 day world record for the crossing from La Gomera to Antigua.
Nick and I will be taking water samples for Halen Mon, in between dodging 40ft waves, tankers and sharks on our 2600 nautical mile journey. This will give Alison and David an insight into the quality of the water arriving in the Menai Strait. In return David and Alison are very kindly helping us promote our challenge and hopefully you will be inspired to support us. Check out the website to see who is already on board.
If you would like more information and a copy of the Talisker Whisky PR document and our own corporate sponsorship document to get an idea of the global press coverage our boat and your company will receive please get in touch. You can also look at our website to see how much media coverage we have already had.
There are many different ways in which you can be involved in the campaign and get your company taking part in something truly awesome. Nick and I would be delighted to talk to you.
-Ed Curtis Feb 2013
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